This is months and months of work. What did you start from? Didn't you have some frames or something?

Yeah, so when I went up to Montreal, we basically sat down for a week, and what we did was we spec'd out everything that needed to be on the website. We took a look at the current website and all of the faults that it has in terms of user experience and navigation, navigating the site. It's really confusing right now. So we took a look at that and then we had a whole room, the wall was all whiteboard. So we were just mapping things out and discussing the architecture and what would be the best way to design the site so that it's really usable and easy to navigate.