Will you mainly transfer NPC's or Players?

You will chart your own course here! We envision three 'types' of Starliners in the finished universe: those run by players to transport NPCs (player run businesses), those run by NPCs to transport both NPCs and players who need to go from place to place without a ship and then those run by players who adapt them for their own purposes. Which is a long way of saying that you'll be able to either use your Starliner to run passenger missions... or you'll be able to chart your own course with other players, like any other ship in the 'Verse.